It’s 12 pm, you’re hustling to your lunch break- but unsure of what to eat.

You arrive at a juncture where there are 2 decent-looking restaurants.

From which will you decide to eat lunch?

Restaurant A is very busy and crowded.

Restaurant B surprisingly has no patrons and is virtually empty beside the waiters.

Any rational, hungry person will chose to go to Restaurant B (where there’s no one, and he-she will get his lunch much faster).

But wait!

“Why isn’t anyone eating from Restaurant B”?

“Is there something wrong with the food there”?

“There must be something wrong with the staff or customer service”.

“Or perhaps the food from Restaurant B isn’t any good”.

“Maybe that’s the reason it has no customers…its food is terrible…must be”.

“Although I’m starving like Marvin and really have to get back to work for 1:20, I’m gonna go to Restaurant A eventhough I have to wait a while”.

[Hey readers; do you see where I'm going with this in relation to women and how they subconsciously chose the men they deal with?]

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Now analyze the above scenario of both restaurants.

One is empty, has no customers.

The other is packed.

Logically, one would or should chose to eat from the one which presents the least waiting time [Restaurant B].

But is that how we operate?

Of course not!!

We don’t make our meal decisions based on logics and logistics (how close or far the restaurant is).

We eat from the restaurants and food joints which we deem have the best-tasting food (not which is nearer or farthest).

Let’s delve deeper.

Let’s say you’ve never eaten at Restaurant A nor Restaurant B, what would be your best indicator to say which serves the best food?

You’re not gonna approach Restaurant A and ask the cook if their food is the best [even if it tastes like shit; they wouldn't tell you that].

Neither will you approach Restaurant B to ask the cook if their food is the best.

So how will you know, judge or discern which has the best food, from which may give you the runs for the friggin’ week?

Given the key facts I laid out at the top about the 2 restaurants (1 empty, 1 full), you will surmise and guesstimate that the full restaurant has the best food (since it has customers).

Likewise,you will surmise that Restaurant B must not have decent food, or it wouldn’t be empty.

Although you’re starving, any sane person would eat from Restaurant A, although it’s full and present a longer wait.

Only a reckless fool would eat from the empty restaurant which no one frequents (not knowing if their food is safe or good).

Get where I’m going with this yet?

The way in which women chose men is the same as the “Empty-Restaurant Effect” scenario.

You have 2-attractive guys in a bar.

Guy A is standing alone, isolated, no one (male or female) is chatting with him…

Guy B has 2 girls chatting with him, and maybe a guy or 2 is in the mix, he looks accepted, social, safe, cool, friendly, well-liked…

Which guy will women in this bar gravitate to?

You fucking guessed it; Guy B!

In fact, Guy A could be hotter (physically)! He could be a Brad Pitt or Will Smith look-alike.

Guy B could be ugly as hell.

But the fact that Guy B has been socially accepted [just as the restaurant with a lot of customers], women will undoubtedly be more attracted and drawn to him, than opposed to Guy A who may be 10 times hotter.

The fact that Guy A is isolated, alone, has no one chatting with him; the observant girl (subconsciously and consciously), would assume that something is OFF about him, or maybe he’s socially awkward, weird, unsafe…

But she will assume (from her scanning) that Guy B is social, safe, cool, wanted, protective, wealthy, high status and high valued, etc.

So, the guy who’s surrounded by women will draw way more attention and attraction value than the guy who’s alone.

Same concept applies to the “Women are attracted to men who are taken theory.

You will not eat from a strange restaurant (no matter how stunning the building may look), if it doesn’t have any customers buying its food [unless you absolutely have to-which you may regret when you have to get your stomach pumped].

Likewise, a girl will not pay attention to a LONER guy @ a bar(no matter how hot he is), over a guy who has women around him.

She will be attracted to the guy who has women.

She will repel and ignore the guy who’s looking lonely, alone and segregated.

9 out of 10 women don’t even know that they make this unconscious screeing-out decision, where they may overlook a good guy (the loner), and choose the one who’s good with women, which will be the same guy who may drive her crazy down the road via infidelity.

Disclaimer: This concept was not originated by me Socialkenny PUA. It’s common knowledge in the PUA community’s that such insight on human and female psychology is held true. And I endorse it (as I’d seen it happen consistently).